Wednesday, December 06, 2006

Business Article Examples

Marathon on the move to Lambeau Field area
http://www.greenbaypressgazette.com/apps/pbcs.dll/article?AID=/20061206/GPG03/612060527/1247/GPGbusiness
This article had to due with the annual Cellcom Green Bay Marathon being moved from it's current location next to the KI Convention Center to the "stadium district" of Green Bay near Lambeau Field. The article talks about a scheduling conflict that led to the decision to move the marathon. More importantly though, the article goes into detail about the effect on businesses that the marathon has had ($1.2 million) on local economy, the consequences of moving the event, and how the move to the Lambeau Field area will help market the run more. Finally, the article also mentions the other events going on around the city that weekend (dart tournament, etc.) that will also help fuel hotels, restaraunts, and other businesses.

Oshkosh Truck base to remain in Oshkosh
http://www.greenbaypressgazette.com/apps/pbcs.dll/article?AID=/20061206/GPG03/612060538/1247/GPGbusiness
This article explained how the Oshkosh Truck Corp. is deciding to keep it's offices based in Oshkosh for the time being. After many aquiring many other large and small businesses, Oshkosh Truck has grown a lot over the past decades and is starting to feel its office space is too confining. They have been looking at places in Neenah to relocate to gain greater space. Oshkosh is trying to keep the trucking company based here because of the jobs it creates.

MySpace acts to boot entries by convicted sex offenders
http://www.baltimoresun.com/technology/bal-bz.myspace06dec06,0,2176586.story?coll=bal-business-headlines
This article talks about how MySpace is now launching a database in thirty days that will help comb its sites for convicted sex offenders. This is being implemented in response to criticism and recent fears about sex predators on the website. MySpace is teaming up with the Sentinel Tech Holding Corp. to undertake this operation.

Taco Bell Removes Green Onions
http://www.latimes.com/business/nationworld/wire/ats-ap_business11dec06,1,283250.story?coll=la-wires-business&ctrack=1&cset=true
In this article, it explained that Taco Bell is currently removing all green onions from their stores for the time being. This is in response to the chain being linked to E. Coli cases in three states. As a precation, they are eliminating the onions from their menu in order to find out if, like spinach earlier this year, the vegetable is to blame. The article also talks about the various Taco Bells that have shut down completely for a few days because of the scare, and also gave a few quotes from consumers about the impact of this decision (one mother told her son not to eat there for awhile.)

Yahoo, Aiming for Agility, Shuffles Executives
http://www.nytimes.com/2006/12/06/technology/06yahoo.html?ref=business
This article talked about how Yahoo was trying to reinvent itself from within because of growing criticism that it had become "too bureaucratic to compete effectively against nimbler rivals." In summary, by March of next year, their management and operating unit setup will have fully transformed from its current state into three different branches. One aspect will deal with its audience, one with advertisers, and one with technology. This is being done in an effort to regain some of the lost revenue that MySpace and other websites are taking away. Two new chairmen are being put in place to try to close the gap, citing that Yahoo has lost touch with some of the internet world because of its reliance on its earlier success.

For my business article, I would like to focus on #1. I wil talk about Christmas shopping in the Oshkosh area.


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